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Neuralex Labs

Industry · E-commerce

AI for e-commerce teams handling more orders, questions, and products.

We build AI for online retailers and brands: customer support, catalogue content, order operations, and personalisation — connected to your store and fulfilment systems.

The challenge

Where e-commerce teams lose time

  • Support volume spikes during promotions and holidays
  • 'Where is my order?' questions consuming support time
  • Product descriptions written one by one
  • Returns and exceptions handled manually
  • Generic recommendations that do not reflect behaviour

AI opportunities

Where AI makes a practical difference

Support automation

Order-status, returns, and product questions answered with live data.

Catalogue content

Product descriptions and attributes generated and reviewed at scale.

Order operations

Exception handling, inventory alerts, and supplier communication.

Personalisation

Recommendations and search tuned to customer behaviour.

Agent examples

AI employees for this industry

  • Agent

    AI Support Employee

    Answers order and product questions using live store data.

  • Agent

    Catalogue Assistant

    Drafts product content from attributes for merchandiser review.

  • Agent

    Order Operations Agent

    Flags delayed orders, stock issues, and exceptions.

Automation workflow

Order status request

  1. 1

    Question

    Customer asks about an order.

  2. 2

    Verify

    Customer identity checked.

  3. 3

    Look up

    Order and carrier status.

  4. 4

    Reply

    Status and next steps.

  5. 5Human

    Escalate

    Problems go to the team.

Software systems

The software around the AI

Custom storefront features

Search, bundles, and personalised experiences.

Operations dashboards

Orders, returns, and exceptions in one view.

Recommendation services

APIs serving product suggestions.

Integrations

Systems we connect

  • Shopify, WooCommerce, or custom stores
  • Help desk
  • Shipping and carrier APIs
  • Inventory systems
  • Payment providers
  • Email and SMS

Security & compliance

Considerations we design for

Customer data and payments require careful handling.

  • Identity verification before sharing order details
  • No storage of payment card data in AI systems
  • Refunds above thresholds require approval
  • Consumer privacy rules applied to personalisation
  • Product claims reviewed before publishing

Related work

Case studies

E-commerce · 2024 · Confidential client

Behaviour-based product recommendations for an online retailer

A recommendation engine that uses browsing and purchase behaviour to suggest relevant products, served through an API into the retailer's storefront.

FAQ

Frequently asked questions

01Does it work with Shopify?

Yes. Shopify and other platforms with APIs can be integrated for order, product, and customer data.

02Can AI write our product descriptions?

It can draft them from your product data and brand guidelines. We recommend review before publishing, especially for regulated product categories.

Related services

Service

AI Employee Systems

We build supervised digital workers for defined business functions — sales, support, operations, finance, and more — that use your tools, follow your rules, and hand decisions to people when judgment is required.

Service

Generative AI Development

We design generative AI features and pipelines — for content, summaries, structured outputs, and multimodal inputs — engineered with evaluation, guardrails, and cost control from the start.

Service

Custom AI Development

When your workflow, data, or product needs something specific, we design and engineer the AI system end to end — models, data pipelines, application layer, and the operations to keep it healthy.

Next step

Tell us about your e-commerce workflow.

A strategy call is a working conversation about one workflow: what it involves today, what could be automated, and what a first build would look like.

What happens next

  1. 1Tell us about one workflow
  2. 2We review it before replying
  3. 3A working session, then a first-build proposal